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Advertising Policy / FTC Disclosure

United Squid is a leading review site for video games, movies, books, and more. We continue to strive to maintain the high sense of responsibility such a reputation demands. As such, we disclose that we also generate revenue from advertisers who often advertise the products we review on our website and we include affiliate links on many of our reviews for those products. This has no bearing on our scores or opinions of any of the products we review.

Nonetheless, in keeping with Federal Trade Commission Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 CFR Part 255), United Squid has created this advertising policy.

Commissions / Affiliate Links

We occasionally will direct link products on retailer websites such as Amazon, within our articles, reviews, posts, and potentially other venues. If we have an affiliate relationship with a retailer these links will contain a tracking code that allows us to earn a small percentage / referral fee if you purchase items from that retailer.

The products we link are selected by our editorial team on a case by case basis and we always try to include links to products that we think are the most useful and relevant to our audience.


United Squid sometimes, but not always, receives physical and digital copies of products (video games, advanced copies of books, etc) from publishers, developers, and other sources free of charge. These products are provided for the sole purpose of reviewing the product on our site, giving our subjective opinion to our readers.

Sending a product to United Squid does not guarantee a review. United Squid maintains complete discretion as to which products we review.

For any review based on a product provided for free by the publisher, developer, retailer or other source, United Squid will disclose this information either at the beginning or end of every review in the following manner:

Review copy provided by [name of publisher, developer, retailer or other source].

If there is no such disclaimer within a review, this most likely means United Squid or the author of the review purchased the product with our/their own funds.

United Squid does not receive monetary compensation in exchange for our reviews of any products provided for free.

If you have any further questions regarding United Squid’s advertising policy or affiliate links, please email us at contact@unitedsquid.com

Thank you.